Opening Keynote

• Jameson Hsu, CEO, Mochi Media

Panel: 4 keys to a successful social game that all game developers should know

This presentation brings together top social game developers to discuss the keys to making a successful viral and engaging game, and their thoughts on these keys to success with specific examples of what worked and didn’t in their apps.

Moderator:

• Sana Choudary, Traffichoney

Panelists:

• Mark Skaggs, Zynga
• Dan Fiden, Playfish
• David Stewart, Playdom
• Gavin Barrett, Crowdstar

Canabalt: Behind the Skyline

Adam talks about where Canabalt came from, including honeymooning in Phoenix, home foley, Flashback and NOT The Matrix. Attendees will learn about courting both hardcore and casual gamers, the impact of nicely integrated twitter, the lack of impact from donations. And, ultimately, about who they really are (not really).

Speaker:

• Adam 'Atomic' Saltsman, Semi Secret Software

From Bedroom to Medium Sized Office... The Nitrome Story

Discover how Nitrome have successfully grown from a two-person team working from a spare bedroom to a team of ten people solely funded by advertising, sponsorship and licensing.

Speakers:

• Mat Annal & Jon Annal, Nitrome

Panel: Money in Flash: Next Gen Monetization of Flash Games

Top monetization companies and publishers discuss current state of, the opportunity, potential and the challenges for monetizing flash games.

Moderator:

• Atul Bagga, ThinkEquity

Panelists:

• Chris Hughes, FlashGameLicense.com
• Justin Wong, Mochi Media
• Jim Greer, Kongregate
• Vikas Gupta, Social Gold

PushButton Engine 101

PushButton Engine is an open source game framework for Flash. It is used in several social games, among them hive7's YouTopia, Zynga's Fishville, and an upcoming Playdom title. Learn about its design, strengths and weaknesses, and how it can save you time and effort on your next project.

Speaker:

• Ben Garney, PushButton Engine

Adobe Tools and Services for Flash Games

Hear from Adobe about latest Flash platform developments in devices, Flash CS5, and services. Flash CS5 product feature provide game developers more options then ever before. Learn how to leverage Adobe's Radiate and Shibuya services for distribution and monetization of your games.

Speaker:

• Renaun Erickson, Adobe

The Mochis Award Show

Join us to recognize the best Flash games of 2009 with The Mochis Award Show sponsored by Kongregate!

Panel: Monetizing Your Game Outside of Sponsorship

Successful Flash game developers who have built and monetized games come together to share their experiences, insights and advice for how Flash game developers can succeed outside of the traditional sponsorship and licensing model.

Moderator:

• Andy Moore, Andy Moore Games

Panelists:

• Colin Northway, Fantastic Contraption
• Daniel James, Three Rings
• Sian Yue Tan, Rocketbirds
• William Stallwood, Cipher Prime

Flash Games Invade the 3rd Dimension! Papervision3D

Realtime 3D in Flash is finally a reality thanks to the popular open source library Papervision3D. Seb takes you through how to use Papervision3D to make casual games quickly and easily, and without breaking your budget. There'll be more fun and surprises including audience controlled gaming using glow sticks, motion detection and augmented reality demos.

Speaker:

• Seb Lee-Delisle and Plug-in Media

Panel: Everything About Sponsorship & Licensing

Top gaming portals come together to discuss everything related to Flash games sponsorship & licensing - from how games are chosen, economics, performance structure and how developers can stand out.

Moderator:

• Jared Riley, Hero Interactive

Panelists:

• Lars Jörnow, King.com
• Greg McClanahan, Kongregate
• Joel Breton, AddictingGames.com
• Robin Yang, Candystand

haXe for Flash Game Developers

As a game developer, you surely have been pushing AS3 near its limits. But AS3 is not the only programming language to develop Flash games: haXe is an open source programming language with neat features and great performances. Nicolas will introduce haXe, its capabilities, and how you can use it to break the limits of AS3, take full control of the Flash Player, and beyond.

Speaker:

• Nicolas Cannasse, Motion-Twin

Turbulence Ahead: The ups and downs of getting a premium flash game to success

It was a bumpy flight getting Now Boarding to become a popular and profitable flash game. There were many disappointments, lots of work, and some breakthrough moments. Tim shares both technical and practical tips on how to make a premium Flash game with a successful download version.

Speaker:

• Tim Fowers, Gabob, LLC

Boxhead (unreleased) Deconstruction: From Fast AI to Graphics Engine to Pipelines.

Participants will learn how to get the most out of Flash when developing games using techniques as old as computers. These techniques are still applicable today. Find out about topic sincluding: 1000 Zombies active at once, Collision, Navigation, Draw techniques, AI, and tools (Map builder, character builder).

Speaker:

• Sean Cooper, SeanTCooper.com